Archive for May, 2008

I WARNED YOU . . .

Thursday, May 29th, 2008

Back in 1965, I was simply in the enthusiasm business. I had an idea I really liked, and I wanted to see if it would work. I told my boss, who liked it enough to ask me to write a proposal. Shortly thereafter, I found myself in the office of ...

EUREKA! AN EARLY CBI

Wednesday, May 28th, 2008

A year later, I had a revelation so stunningly obvious you have to wonder why nobody came up with it earlier: Sports cars, in and of themselves, were not enough for those who bought them. They wanted accessories to make them more personal and authentic. And so they ordered wood ...

Tales of a Left-Brain/Right-Brain Thinker, Part 2

Tuesday, May 27th, 2008

When I was 22, we had our second child. Reality and practicality loomed even larger. I recalibrated my dreams: Another 14 years of night school and I’ll have enough advanced degrees to be a high school guidance counselor. I’ll make $12,000 a year. Enter the wise man. Well, that’s how it works ...

Tales of a Left-Brain/Right-Brain Thinker

Monday, May 26th, 2008

“Ideas are only the beginning,” adults like to tell precocious youngsters. “Ideas are a dime a dozen.” Easy enough for successful adults to say—they’ve already climbed a mountain or two. But when you’re a 19-year-old kid, born in the Bronx and raised in a small New Jersey town, and you’re not ...